SEO information.
SEO / SEM / SEARCH ENGINE OPTIMISATION Are all different terms of
website marketing, using a technique to gain a high rank in 10 of the
major search engines and directories.
Changing certain aspect of your website coding will make your business
/ company search engine compatible.
The 10 Major Search engines and directories are:
Google.
Yahoo.
AltaVista.
Msn search.
Lycos.
Dmoz.
Hotbot.
AOL.
Netscape.
All the web.
Most search engines can not read images, so they spider your site and
gather information basically reading every line of text to gather words,
key words and phrases about the product or business.
Optimising your main body content and META Tags will certainly boost
your visibility and give you a better ranking on search engines. Concentrating
on certain key words, search phrases will give a higher chance of high
page rank location on major search engines.
To give an example, if your business is a mobile home reseller, you
should have some logical search phrases for instance 'Mobile Homes in
Spain", "Mobile Homes for sale". if these keywords are your main market,
having these kind of words listed and integrated into your sites coding
will enhance your web rankings on the search engines. put your self
in your customer shoes...
What would you search for if you wanted to buy your products? This is
how keywords and search phrases are made up and work on.
1 Major fact to have at the forefront of your mind is internet user
who are using search engines will only ever browse the first 2 to 3
pages of any search engine. if your business is not within these pages
then you are missing out on a lot of new and returning custom, Search
engine optimisation should always be considered in your marketing budget.
key words and phrases about the product or business.